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How to Write Newspaper Ads That Generate Cash-Flow

If you have a local business, one of the easiest ways to generate instant income—and create new customers at the same time—is to write a compelling newspaper ad today, run it in the newspaper tomorrow and watch sales and phone calls flood into your business over the...

How to Run a Two-Step Advertisement

An ad that specifically offers further sales help or an information package, sample or other giveaway is called a two-step ad. Step One is using your display advertisement to compel prospects to contact you for more information. Step Two is converting the prospect...