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Offers That Bring In the Cash

a “straight sale” offer is designed to close the sale and persuade the reader make a buying decision solely from the piece they’re reading at that moment. This might be a letter, a newspaper ad, an email… even a postcard. It’s designed to induce the reader to act immediately on what they read and make a purchase from you.

How to Write Newspaper Ads That Generate Cash-Flow

If you have a local business, one of the easiest ways to generate instant income—and create new customers at the same time—is to write a compelling newspaper ad today, run it in the newspaper tomorrow and watch sales and phone calls flood into your business over the...