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Generating More Profits from Your Marketing Activity

Generating More Profits from Your Marketing Activity

Whether you want to grow your business larger or keep it the size it is now, your goal should always be to generate more profit from the revenue you bring in — and to find other low-cost, minimal-effort income streams that can bring in additional profits…

Scarcity and the “Take Away” Close

In this continuing short-course about crafting compelling offers that generate Instant Income for a small business, two techniques we use on the sales floor that translate very well into written product and service offers are scarcity and the take-away close.