How to Write Newspaper Ads That Generate Cash-Flow
If you have a local business, one of the easiest ways to generate instant income—and create new customers at the same time—is to write a compelling newspaper ad today, run it in the newspaper tomorrow and watch sales and phone calls flood into your business over the...Five Ways to Bring In Leads that Convert Into Customers
“Editorial-style” direct-response advertisements have been proven again and again to produce the best response—particularly in generating leads from prospecting campaigns.
How to Craft Offers That Bring In the Cash
If you’re writing a longer direct-response style letter or webpage, before detailing the actual offer, list what’s included in the product or service package you’re selling, the benefits a customer would receive, the new lifestyle they’ll enjoy once they own the product or service, testimonials and case studies, and any other compelling information.