Whether you want to grow your business larger or keep it the size it is now, your goal should always be to generate more profit from the revenue you bring in — and to find other low-cost, minimal-effort income streams that can bring in additional profits…
In this continuing short-course about crafting compelling offers that generate Instant Income for a small business, two techniques we use on the sales floor that translate very well into written product and service offers are scarcity and the take-away close.
One way to generate instant income is to help your dealers, distributors, retailers and accounts sell more to their own database of names — through a proven strategy called “co-op marketing.”